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Privacy Policy

PurpleRock Travel LLC

Effective Date: April 1, 2022

PurpleRock Travel LLC ("PurpleRock Travel," "we," "us," or "our") respects your privacy and is committed to protecting the personal information of our clients, travelers, and website visitors.

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This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, request travel services, communicate with us, or work with us to plan and arrange travel experiences.

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PurpleRock Travel LLC operates in accordance with applicable privacy and data protection laws, including applicable requirements under New York law, such as the New York Stop Hacks and Improve Electronic Data Security Act ("SHIELD Act"), which requires businesses that handle certain personal information of New York residents to maintain reasonable administrative, technical, and physical safeguards.

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By using our website or engaging our travel services, you acknowledge the practices described in this Privacy Policy.

Information We Collect

PurpleRock Travel collects personal information necessary to provide personalized travel planning, booking assistance, and client support.

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The types of information we may collect include:

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Contact and Personal Information

 

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Preferred method of communication

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Traveler Information

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  • Names of travelers

  • Dates of birth

  • Passport information

  • Government-issued identification information when required

  • Citizenship information

  • Emergency contact information

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Travel Preferences

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  • Destination interests

  • Travel history

  • Accommodation preferences

  • Dietary preferences

  • Accessibility requests

  • Special occasion details

  • Preferred activities and experiences

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Payment Information

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  • Payment-related information required to process travel transactions

 

PurpleRock Travel does not store complete credit card numbers. Payments are processed through secure third-party payment providers.

How We Collect Information

We may collect personal information when you:

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  • Submit a travel inquiry through our website

  • Complete a travel questionnaire or planning form

  • Request a quote or consultation

  • Book travel through PurpleRock Travel

  • Communicate with us by email, phone, social media, or messaging platforms

  • Subscribe to newsletters or travel updates

  • Participate in surveys, promotions, or provide feedback

  • Complete forms related to group travel, cruises, or hosted experiences

How We Use Your Information

PurpleRock Travel uses your personal information to:

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  • Create customized travel recommendations and itineraries

  • Research, quote, reserve, and manage travel arrangements

  • Communicate important travel information and updates

  • Coordinate with travel suppliers to fulfill your requested services

  • Process payments and documentation

  • Provide customer support before, during, and after travel

  • Improve our website, services, and client experience

  • Send travel inspiration, promotions, and updates when permitted

  • Maintain business records and comply with legal obligations

  • We do not collect or use personal information beyond what is reasonably necessary to provide our travel services or operate our business.

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Sharing Information With Travel Suppliers

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PurpleRock Travel does not sell, rent, or trade personal information.

 

To arrange your requested travel services, we may share necessary information with trusted travel partners, including:

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  • Cruise lines

  • Airlines

  • Hotels and resorts

  • Tour operators

  • Transportation providers

  • Travel insurance providers

  • Destination management companies

  • Excursion providers

  • Other suppliers involved in your itinerary

 

For example, a cruise line may require traveler names, dates of birth, passport details, and other information to complete a reservation.

 

These third parties maintain their own privacy policies and security practices.

 

Third-Party Technology Providers

 

PurpleRock Travel uses trusted technology providers to support our operations, including:

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  • Website hosting providers

  • Customer relationship management systems

  • Travel itinerary platforms

  • Online forms

  • Payment processing platforms

  • Email communication platforms

 

These providers may process information on our behalf to support travel planning, communication, and client service functions.

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Data Security and New York SHIELD Act Compliance

 

PurpleRock Travel takes reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, misuse, loss, alteration, or disclosure.

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Safeguards may include:

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  • Limiting access to client information only to authorized individuals

  • Using secure technology platforms

  • Maintaining confidentiality practices

  • Using reputable third-party providers

  • Protecting electronic records through appropriate security measures

 

While we take reasonable steps to protect your information, no method of electronic transmission or storage can be guaranteed to be completely secure.

 

Data Breach Notification

 

If PurpleRock Travel determines that personal information has been accessed or acquired by an unauthorized person in a manner requiring notification under applicable law, we will provide notice as required by applicable federal and New York State laws.

 

Notifications may include information about the nature of the incident, affected information, and steps you may take to protect yourself.

 

Cookies and Website Technologies

 

Our website may use cookies and similar technologies to improve functionality and understand visitor interactions.

 

Cookies may be used to:

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  • Remember preferences

  • Improve website performance

  • Analyze website traffic

  • Enhance user experience

  • Understand how visitors navigate our website

  • Support marketing and communication efforts when applicable

 

Types of Cookies We May Use:

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Essential Cookies

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These cookies are necessary for basic website functionality and allow the website to operate properly.

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Analytics Cookies

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These cookies help us understand how visitors use our website, including pages visited and general website activity. This information helps us improve website content and performance.

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Preference Cookies

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These cookies allow the website to remember choices you make, such as preferences or settings.

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Marketing Cookies

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If used, these cookies may help deliver more relevant information or advertisements based on website activity.

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Third-Party Cookies

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PurpleRock Travel may use third-party services that place cookies or similar technologies on our website, including providers that support:

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  • Website analytics

  • Website functionality

  • Marketing communications

  • Embedded content

  • Travel planning tools

 

These third parties maintain their own privacy policies regarding their use of cookies and collected information.

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Managing Cookies

 

You may control or disable cookies through your browser settings. Most browsers allow you to:

  • View stored cookies

  • Delete cookies

  • Block cookies

  • Receive notifications before cookies are placed

 

Please note that disabling cookies may affect certain website features or functionality.

 

Updates to This Cookie Notice

 

PurpleRock Travel may update this Cookie Notice periodically to reflect changes in technology, website functionality, or applicable requirements.

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You may adjust your browser settings to manage cookies. Disabling cookies may affect certain website functions.

 

Marketing Communications

 

With your consent, PurpleRock Travel may send:

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  • Travel inspiration

  • Destination information

  • Group travel announcements

  • Special offers

  • Newsletters

  • Service updates

 

You may unsubscribe from marketing communications at any time by using the ‘unsubscribe link’ included in our emails or contacting us directly.

 

You will continue to receive necessary communications related to active travel arrangements, payments, or services you have requested.

 

Sensitive Travel Information

 

Some travel services require personal information that may be considered sensitive, including:

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  • Passport information

  • Government identification details

  • Date of birth

  • Citizenship information

  • Accessibility requests

  • Health-related travel information voluntarily provided for accommodations

 

PurpleRock Travel collects this information only when necessary to arrange your requested travel services and shares it only with appropriate suppliers or service providers.

 

Third-Party Websites

 

Our website may contain links to third-party websites, including airlines, cruise lines, hotels, resorts, and other travel partners.

 

PurpleRock Travel is not responsible for the privacy practices or security policies of third-party websites. We encourage you to review the privacy policies of websites you visit.

 

Children's Privacy

 

PurpleRock Travel does not knowingly collect personal information from children under the age of 13 without appropriate parental or guardian consent.

 

Parents or guardians who believe a child has provided personal information may contact us for assistance.

 

Your Privacy Rights

 

New York residents may have rights regarding their personal information, including:

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  • Requesting access to personal information we maintain

  • Requesting correction of inaccurate information

  • Requesting deletion of certain personal information when applicable

  • Asking questions about how information is collected, used, or shared

 

To submit a privacy request, please contact PurpleRock Travel using the information below.

 

We may need to verify your identity before completing certain requests to protect your personal information.

 

Retention of Personal Information

 

PurpleRock Travel retains personal information only for as long as reasonably necessary to:

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  • Provide requested travel services

  • Maintain business and financial records

  • Resolve disputes

  • Meet legal, tax, accounting, and regulatory requirements

 

When information is no longer needed, we take reasonable steps to securely dispose of it.

 

Changes to This Privacy Policy

 

PurpleRock Travel may update this Privacy Policy from time to time to reflect changes in our services, technology, or legal requirements.

 

Any updates will be posted on this page with a revised effective date.

 

Contact Information

 

For questions regarding this Privacy Policy or how your personal information is handled, please contact:

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PurpleRock Travel LLC
Email: info@purplerocktravel.com
Phone: 929-632-4255
Website: www.purplerocktravel.com

 

PurpleRock Travel LLC is committed to protecting your privacy while providing personalized travel experiences designed to help you build memories.

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